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Experiential » content marketing

Pros and Cons of Content Marketing
Content marketing can help your startup or small business connect with your audience on a personal level. It builds credibility and trust and encourages content sharing, which helps you grow your online presence. It can generate traffic, increase shares, and more.The biggest challenge with content m ...
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10 Ways to use Visual Content to Increase Social Media Engagement (1)
Does this sound familiar…it’s break time and you’re scrolling through your Facebook or LinkedIn newsfeed. Your finger keeps the mouse downward. You stop only when an image catches your eye. If the image is compelling enough, you’ll stop to see what the story is all about. According to MDG A ...
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Content-Marketing-solve-800x300
In a previous article ‘Are you engaging prospects with Digital Edutainment?’ I mentioned that traditional marketing was about reach and frequency. Today marketing is all about making connections and building relationships and content marketing meets this criteria.Content marketing is any marketi ...
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Little boy traveling in train looking outside the window.
Without a content marketing strategy in place, you’re bound to run out of content ideas for your blog sooner or later, especially if you’re in a small niche, or else are committed to publishing new posts on your blog several times a week. Even a simple blog content strategy, informed by keyword ...
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Top SEO Trends In 2014

 In the interest of retaining relevant results and discouraging black hat techniques, search engines are continuously reformulating their SEO formulas. Google has updated their SEO standards as recently as the end of March making it harder for online marketing consultants and business owners to ...
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