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Experiential » 50 60 entrepreneur

Experiential marketing consultation
If I had a dollar for every marketing strategy or tactic I tried and didn’t work, I’d have a lot of cash in my pocket. Let’s face it, not all marketing strategies are going to be home runs -- some work and others fail somewhere along the way.The difference isn't necessarily the budget, and som ...
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Experiential Executive Presence Coaching

Do You Possess Executive Presence?

Do people listen to you with attention when you speak? Do they always consider your ideas? During meetings, conferences, and other business events, are people drawn to you? Executive presence is essential for small business owners, fifty-something entrepreneurs, or startup owners. It’s a co ...
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20 Good Habits for the Fifty-Something Entrepreneur

Being a successful entrepreneur is more of a marathon than a sprint, whether you start at twenty or at fifty. Success rewards those who have the patience to wait for it, and who prepare for it in and out of the office. Whether you’ve started a new business or are thinking about creating one in the ...
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Getting a start-up going can be stressful at any age – there’s a lot to do, and the checklist keeps growing. Yet you don’t have to let stress accumulate. As a fifty-something entrepreneur, it’s possible to start your own business without turning gray in the process. Even if you’re gray alr ...
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The Advantages of the 50-60 Something Entrepreneur

Today, when younger entrepreneurs get so much media attention, it may seem that they have a head start, but in fact, there are twice as many successful entrepreneurs over 50 as under 25 (yeah baby). Apart from life experience, a 50 or 60-something entrepreneur has a couple of other advantages over a ...
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Small business, 50+ entrepreneur

7 Key Success Factors For 50+ Entrepreneurs

Entrepreneurs past 50 years of age make up a vibrant group in the world of small businesses. If you’ve been thinking about starting your own business, this is a great time to become one of them. Trust me, it’s a lot easier to establish a business today than it was when I first started out 25 yea ...
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50-60 Something Entrepreneur
For start-up entrepreneurs and small business owners, every dollar counts. But even if you start with a tight marketing budget, this doesn’t mean you cannot increase the visibility of your business while spending next to nothing. By the way, while I see myself as a guerilla marketer, I do understa ...
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5 Basic Email Marketing Techniques to Employ in 2017

Email marketing continues to be a powerful and versatile content marketing tool for small businesses. Not only effective, but also more accessible for fifty- or sixty-something entrepreneurs than other digital marketing strategies, email marketing helps companies build familiarity and trust with cus ...
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When you see the title of this article, some of you may be saying, ‘what do you mean, how do I get started with social media, like it’s some big secret?’ To some, it might sound like a silly question as most people just dive into a platform and begin making posts.Now imagine if you will, that ...
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Embracing Technology As a 50/60-something Entrepreneur

Seen from a distance, technology can look daunting, today more than ever. For people who didn’t grow up with the Internet, terms such as cloud computing, managed hosting solutions, or software as a service can sound unfriendly and discouraging. But whether you’re 20 or 60, technology is the same ...
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