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Too many distractions?

Have you heard of the `Shiny Object Syndrome' that plagues organisations worldwide today?Palak BhatiaDo you ever open a folder on your PC to retrieve an urgent document, but then promptly forget about it as you encounter another file? Have you ever gone into the kitchen to fetch a knife and b ...
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Brand-Marketing

www.rtbnews.rtb.gov.bn

To increase the knowledge among the Small and Medium Entrepreneurs, SMEs on the procedure and the methods that can be used in branding and marketing with the limited resources, the Ministry of Industry and Primary Resources in the afternoon organised a workshop on Branding and Marketing on a Shoestr ...
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Video-Marketing-Best-Practices-in-2015
People all over the world are consuming and sharing videos on a daily basis, not just YouTube videos but now also Facebook, Instagram, and even Twitter videos. All of the major social media platforms are actively seeking to make videos an important part of their platform, and as a marketer, you simp ...
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Content-Marketing-Trends-2015
Content marketing is a great marketing activity for driving commercial results, and as more brands embrace this, the competition continues to be really tough. If you actively use content marketing to promote your business and drive sales, it is very important to stay up to date with the latest conte ...
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Content-Curation-Cloud-12
I don’t know about you, but it seems the more that I try to get ahead, the more there is to do. Trying to keep up with the latest technological advances for a small business, let alone my social media presence can be maddening. Thank goodness there is content curation to assist us.Content curation ...
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tips-on-how-to-do-successful-facebook-marketing
Business owners today are constantly challenged with ways to stay in front of their target audience and I experience the same thing with my own business. Facebook makes it easy for us to reach our audience right where they are hanging out.Together with YouTube, Facebook is one of the most effective ...
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Stocking-Stuffer

Stocking Stuffer Saturday is Coming!

We know how crazy things can be around the holidays. Many people are actually busier than ever. It's hard to get out and shop for family and friends during this festive season.With that in mind, I'm happy to introduce to you Stocking Stuffer Saturday. Each Saturday you can find a special offer for u ...
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26254622_s
As a business owner for the past 21 years, I’ve run the gauntlet of marketing practices from traditional marketing in the form of print advertisement to guerrilla marketing tactics.Traditional marketing was all about reach and frequency. Reach being the number of people you reached with your messa ...
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SMEs-March
Singapore, 16 February 2014 – Like platoons on a mission, SMEs across multiple industries will have the opportunity to participate in the inaugural SME Marketing Bootcamp on 27th-28th March 2014 at the Amara Singapore Hotel.  Attendees will learn strategies for social ...
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marketing
Shiny object syndrome is a disorder affecting millions of marketers around the world. The symptoms include an infatuation with using certain keywords, trends, or channels promising thousands of new conversions. Those suffering from this affliction may also experience a nagging feeling in their head ...
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