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Brand-Marketing

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To increase the knowledge among the Small and Medium Entrepreneurs, SMEs on the procedure and the methods that can be used in branding and marketing with the limited resources, the Ministry of Industry and Primary Resources in the afternoon organised a workshop on Branding and Marketing on a Shoestr ...
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Video-Marketing-Best-Practices-in-2015
People all over the world are consuming and sharing videos on a daily basis, not just YouTube videos but now also Facebook, Instagram, and even Twitter videos. All of the major social media platforms are actively seeking to make videos an important part of their platform, and as a marketer, you simp ...
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Content-Marketing-Trends-2015
Content marketing is a great marketing activity for driving commercial results, and as more brands embrace this, the competition continues to be really tough. If you actively use content marketing to promote your business and drive sales, it is very important to stay up to date with the latest conte ...
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tips-on-how-to-do-successful-facebook-marketing
Business owners today are constantly challenged with ways to stay in front of their target audience and I experience the same thing with my own business. Facebook makes it easy for us to reach our audience right where they are hanging out.Together with YouTube, Facebook is one of the most effective ...
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26254622_s
As a business owner for the past 21 years, I’ve run the gauntlet of marketing practices from traditional marketing in the form of print advertisement to guerrilla marketing tactics.Traditional marketing was all about reach and frequency. Reach being the number of people you reached with your messa ...
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marketing
Shiny object syndrome is a disorder affecting millions of marketers around the world. The symptoms include an infatuation with using certain keywords, trends, or channels promising thousands of new conversions. Those suffering from this affliction may also experience a nagging feeling in their head ...
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press-realse
I bet if you are just getting a new business going, or even giving an old business a major overhaul that you haven't even considered using press releases to get the word out about it. Now you may be thinking that press releases are reserved for the "big guns" in business like the big Corporations. T ...
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trade-shownew
 Tradeshows continue to be one of the best investments to market your products or services to industry professionals, potential partners, and customers. It provides a hands on approach to marketing that truly help businesses break free from the initial barriers of entry and find their way into ...
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Video-in-Your-Business
Utilizing video in business is all the rage, and for many good reasons. Why should you add video to your marketing mix? How can you attract more prospects to your website and video content? And what types of videos can you create?What are the benefits of using video in your business?Think abo ...
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content-marketing-300
Why you should care about content marketing People do business with people they know, like and trust. It takes time and effort to build a relationship with your customer, just as it takes time and effort to build and maintain personal relationships in life.One of the best ways to get to know ...
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